Don't just take our word for it

We ask all our past delegates to rate our courses so you can decide if this course is really right for you - just click 'Hear what people say' to read ratings. If you've been on a course, log in to 'My Reed Learning' and leave your review to help others decide.

• Discover the model of successful negotiation and work through the important three factors: stages of negotiation, planning the negotiation, styles of influence
• What makes a great salesperson?
• The 3 Ps the qualities that underpin sales
• Sales behaviour what works and what doesn't
• Preparing for your sale understanding the client research techniques
• Communication the development of verbal and non-verbal techniques
• Making the right first impression
• Developing rapport through active listening techniques
• Opening the meeting do's and don'ts.
• Telephone selling making an impact in the first 20 seconds
• A five part structure for taking control of the contact
• Questioning techniques open and closed questions
• Understanding needs and how to facilitate the conversation so the client is ready to buy
• Selling your product and service use of features and benefits the 6 key benefits that clients look for
• Handling and overcoming objections the 4 classic sales objections and how to deal with them
• Gaining commitment from your client Presentation skills how to structure and deliver
  winning presentations
• Negotiation skills the unbreakable rules of negotiating The negotiation ladder examining tradeables  and currencies
• Scenarios and practice throughout the course
• Action planning